VegFund Activist Learning Series
The scientific evidence is mounting: people don’t act on information; they act on what they care most about.
In this webinar, Ann Searight Christiano and Annie Neimand of the University of Florida introduce us to a science-based framework for approaching new communications challenges, distilling five core principles from behavioral, cognitive, and social science that advocates can apply to help people care more about their messaging and work.
More than 200 people registered to watch this webinar LIVE! By registering they’ve gained access not only to the recording but to a valuable list of resources shared by the presenters.
You can access this webinar and resources too simply by registering!